atans1

Show the cost benefit analysis of sponsoring FT Olympians

In Uncategorized on 07/08/2012 at 5:43 am

The government and the constructive, nation-building media, and the inhabitants of “cowboy towns” are engaged in a dialogue of the deaf.

The government and the media are shouting at S’poreans to be proud of our PRC FT gladiators who win Olympic medals. “It’s for S’pore” the govmin and media shout. I’m waiting for one Goh Chok Tong to come out to say that those of us who are not proud of our FT Olympians are unpatriotic, and are not real S’poreans, unlike the PRC gladiators who are the true blue S’poreans.

 (BTW PM, BG Tan: OK to spit, stone and despise those like our PRC men gladiators or Tao Li who don’t win medals?)

Netizens are screaming that the medals these instant citizens win are worthless; like many of the FTs allowed in by the cattle truck load.

Well the conversation is getting boring.

So here’s my solution to get some civilty and rationality. A solution that is in keeping with our uniquely S’porean tradition of trying to put a monetary value on everything — even the value of being a citizen.

Netizens and the government should think of S’pore as the equivalent of a Nike or Adidas who regularly sponsor athletes.  They do a cost-benefit analysis to see whether they should sponsor someone, and then regularly monitor and update the analysis to see if the sponsorship should continue. If the athlete does not add value to the brand, either by helping sell more goods, or by bringing in additional intangible goodwill (yes, this is measured in $ terms by corporate sponsors), the person gets dropped, or the fees get reduced.

So show us the cost-benefit analysis to justify why money spent on FT gladiators is worth it. If it can be done for F1, why not for FT gladiators. Be prepared to monetarise the intangibles. Don’t be like one VivianB who overspent by three times the original budget on the Kiddie Games while being mean and insulting to the poor*: didn’t get any return did we? Also show us the assumptions used and make sure the assumptions can stand scrutiny: don’t be like Tharman and his jokes on inflation,  GST and owning a flat on a salary less than S$1000 a month.

The PM talks of having a more open, inclusive society.

Let’s have a proper debate on whether the FT gladiators add value to S’pore. After all, realising the data will not affect national security.

Somehow I think the government prefers to shout us down.

About these ads
  1. That may not affect national security but the purpose of paying a lot of money was for our leeders’ prestige and it will be embarrassing to admit that we are buying other people’s backside for our face.

  2. It is obvious that when we manage to sign on the China “A” team,it will be a huge success.
    How to do ot?well that is PAP’s specialisation.
    Would PAP do it/yes if they are desperate enough,not now.

  3. [...] SORRY, ON BEHALF OF MY FELLOW SINGAPOREANS [Thanks George] – Thoughts of a Cynical Investor: Show the cost benefit analysis of sponsoring FT Olympians – five stars and a moon: Pride or Prejudice – Wink and The world Surprises You: [...]

  4. [...] – Seksi Matashutyrmouf : Olympics and Foreign Talent – Thoughts of a Cynical Investor: Show the cost benefit analysis of sponsoring FT Olympians – five stars and a moon: Pride or Prejudice – Wink and The world Surprises You: [...]

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